Other Details

• Serve as gatekeeper for Redeemer Downtown’s visual identity, branding and style guide, providing regular feedback and training to all staff creating content for their ministry areas and departments.
• Develop and maintain a set of guidelines for interacting with followers to build connections among congregants in the digital space.
• Oversee and execute an annual multi-faceted strategic communication plan for both an internal audience (congregation) as well as an external audience (greater NYC).
• Create and execute PR strategy for Senior Pastor, Pete Nicholas, identifying new channels to promote his work and ministry.
• Develop a communications strategy (digital and print) to reach our unchurched neighbors with a focus on mission and evangelism in partnership with the Executive Leadership Team, Mission and Evangelism Catalyst, and Mercy Ministry Manager.
• Serve as gatekeeper and editor for all church-wide communications via emails, pastoral letters from the Senior Pastor and other pastors, congregational meetings, and oversight of social media and the redeemerdt.com website.
• Serve as super admin on the Brand Management Software system, ensuring all brand assets and templates remain up-to-date and used effectively by the RDT team.
• Manage Communications & Media Specialist as they work with all ministry departments to ensure ministry-specific communications and design collateral adhere to the communication guidelines of DT and their department.

• Serve on the Executive Leadership Team as RDT’s resident communications expert.
• Manage the Communications and Database Specialist to implement Sunday service communications (ads, announcements, posted signage, etc.), general maintenance of RDT platforms (website using CMS, Webflow, and app), general church-wide emails, event assets and collateral, social media content production and posting, graphic design, photography, print, and video.

• Manage and lead the creation and implementation of a new app for congregants.
• Work with in-house IC graphic designer to create branding for all church-wide events and large strategic initiatives.
• Oversee and manage the creation of the annual ministry report (similar to an annual report) and congregational meeting slide decks.
• Manage the Redeemer Downtown website, including online demand generation through SEO and SEM, building new webpages as needed, and doing regular personal training in Webflow University.
• Oversee all media projects, including storyboarding, photo, video, social content, script creation, etc.
• Develop a paid advertising social strategy to reach new new potential markets.
• TouchPoint database power-user regarding communications, including building and editing email templates for all dept. and ministries and providing employees with training.

• Bachelor’s degree in advertising, journalism, communications, creative writing, related field or equivalent training/experience.
• 5 to 7 years of experience in a communications role, 3 years as senior.
• Previous management experience.
• Strong understanding of social and media marketing, website technology, and CMS.
• Strong creative abilities and previous design experience.
• Experience with and basic understanding of web development.
• Strong ability to write or edit delicate or sensitive copy.
• Strong ability to work on multiple projects, people, and deadlines in a fast-paced, gracious, and joyful environment.
• Ability to maintain sensitive information.
• Previous Executive Leadership experience a plus.
• Strong project management, organization, and time management skills.
• Superb ability to take an idea from concept to completion.
• Ability to successfully negotiate and collaborate with contractors (i.e. video, photo, graphic design) and keep them on task.
• Ability to effectively communicate with key stakeholders both internally and externally.
• Background working in a non-profit/ministry/church organization a plus.
• Strong alignment with Redeemer Downtown’s mission, vision, values, tone, and brand.
• Flexible and adaptable with a strong bent towards innovation and a fail fast mentality; open to receiving and giving feedback and must have a positive and humble attitude.
• Excellent teamwork skills and able to work in a highly collaborative environment across different teams.
• Deep understanding of the culture of urban, family-centered, twenty and thirty-something professionals, and ministers with the ability to view all communications with an outward face that prioritizes evangelism.